Facebook provides a simple but effective mechanism for sharing web pages with your friends:
http://www.facebook.com/share.php?u=http://www.site-to-share.com
Tons of sharing services use this functionality, amongst which the Sharing Plugin of the JW Player. This plugin is available through our AddOns library and built into our Bits on the Run platform.
While sharing of a regular web page might be enough for some users, other users might be more interested in actually sharing the videoplayer on that page. This is also possible, but two additional steps are required:
The first step is setting the meta tags. At this developer wiki page, Facebook explains in detail which meta tags you need to set in order to share a video. Here is an example block:
<meta property="og:title" content="Bits on the Run introduction video"/> <meta property="og:description" content="Bits on the Run is a clear and flexible platform for transcoding, managing and streaming your video online."/> <meta property="og:image" content="http://example.com/thumbs/yYul4DRz-320.jpg" /> <meta property="og:site_name" content="http://www.mysite.com" /> <meta property="og:type" content="movie"/> <meta property="og:url" content="http://example.com/previews/MSO47ORl-tBhZ0fIU"/> <meta property="og:video" content="http://example.com/players/yYul4DRz-tBYU3ED4.swf" /> <meta property="og:video:height" content="245" /> <meta property="og:video:width" content="400" /> <meta property="og:video:type" content="application/x-shockwave-flash" />
All these tags should be placed between the <head> and </head> tags of your page's HTML (example ). Here's what they do:
http://www.mysite/com/player.swf?file=http://www.mysite.comvideo.mp4&image=...
Here's an image that shows two instances of the Facebook share page. In the first example, the metatags are not included on the page that is shared, in the second example they are. As you can see, the second example is a lot richer in content:

Next, you need to get your website approved for video embeds with Facebook. That can be done by filling out this form. Note that you should specify the domain where your JW Player and videos reside, not the domain where you embed your player at (should they differ).
If you host your videos through `Bits on the Run
Facebook will get back to you within a few days, at which point your video embeds should be working.
Here's how a video player will look in the news feed of a person who shared it:

Clicking the thumbnail will replace the description with your actual videoplayer, so people can watch your video inline.