For two years the JW Player team has researched and monitored the evolution of HTML5 video capabilities so that we could effectively support it. Beyond our own products, we believe that the community at large will benefit from this work. So we are now pleased to share that detailed research with the community. Read the report here.
LongTail Video wins first place in the Video Advertising Network category, for its product Open Video Ads. See the full list of winners here.
LongTail Video is named to the list of the 100 Companies that Matter Most in Online Video, published by Streaming Media. Read Full Article Here.
Dave Otten, LongTail Video CEO, discusses LongTail Video's content syndication strategy with new product, LongTail.tv. Read Full Article Here.
With the Android and iOS platforms growing like weeds, online publishers are scrambling to “mobilize” their video players. Jeroen discusses three ways to improve user experience using mobile video. Read Full Article Here.
We're excited today to announce the introduction of Bits on the Run Free, a new type of Bits on the Run account which provides a zero cost way for publishers to get started with video. Instead of our previous 30-day Trial Membership, customers can now sign up for Bits on the Run and keep a Free Account... forever. Sign-Up Now.
New York-based startup LongTail Video plans to put more pressure on traditional online video distribution platforms like Brightcove and Ooyala with the launch of a new freemium model that will let users distribute their videos for free. With the cost of bandwidth falling, the start-up hopes to control more video distribution, which will let it cash in on more advertising.Read Full Article Here.
Presenting the fourth-annual Streaming Media All-Stars, the 15 best and the brightest who had the greatest impact on our industry this year. Surf to page 3 to view JW: Read Full Article Here.
Charlie Davis, blogger for "Adventures in Consumer and Business Multimedia", reviews Bits on the Run. His recommendation: If you are a small or medium sized business, then check out Bits On The Run! Read Full Article Here.
A production team in the Netherlands has put together a documentary on the lifeline of the JW and its creator, our very own Jeroen Wijering. Trailer is available on the documentary's official website.
LongTail Video, the New York-based provider of online video services, widely known as the provider of the open source JW Player, is serving a half billion ads into the streams of its publishing customers, says Dave Otten CEO in this interview with Beet.TV. Watch the Interview.
LongTail Video, the company behind the free, hugely popular JW Player, has launched a public beta of LongTail.tv, which includes a hosted version of the JW Player, a gallery of embeddable videos from 5Min (and others soon) and turnkey advertising. Dave Otten, co-founder and CEO of Long Tail, told me that with LongTail.tv addresses small to mid-sized customers' demands for a solution that requires minimal technical expertise, offers easy access to premium content and provides incremental revenue. LongTail.tv has been in private beta with 300 publishers for over a month. Read Full Article.
The release of the JW Player 5.7 focused heavily on lifting HTML5 support closer to parity with Flash. It introduced two important features: visual playlist support in HTML5 mode, RSS playlists in HTML5, and improved plugin control over UI elements. Read More.
LongTail Video Launches Self-Serve Online Video Platform For Publishers Read Full TechCrunch Article Here.
LongTail Video launched a beta version of LongTail.tv - a new platform that gives users access to premium content, premium ads, and a revenue share of the profit Sign Up for the Beta Version Today.
Larry Ullman quotes "The people at LongTail Video, who put out the JW Player, have done an excellent job in the past couple of years of navigating the Flash video vs. HTML5 situation (check out HTML5 Video: Not Quite There Yet). The reason for this post today, though, is that latest version of the JW Player can be set to prefer HTML5, and fallback to Flash when necessary, or prefer Flash and fallback to HTML5. This means that you can reliably serve videos on your site using JW Player, knowing those videos will play reliably in Web browsers and in mobile devices (e.g., iOS devices that don’t support Flash)." Full Article.
LongTail Video's JW Player Team hosted a webinar on the new JW Player JavaScript API introduced in the 5.3 Release. Real examples and tips on how to take advantage of the scripting capabilities in the new API were demonstrated. Watch a recorded version of the session on our blog.
LongTail Video's JW Player wins the award for Best Streaming Innovation in the 2010 Streaming Media Readers' Choice Awards. We'd like to extend a warm thank-you to everyone that has helped us get to this point, and the overwhelming support from our community. Without your feedback and support, our products would not be where they are today!
LongTail Video is proud to present our latest product in video ad serving, Open Video Ads. Open Video Ads (OVA) is the world's first open source initiative to implement the IAB VAST 1.0 / 2.0 standard for video ad delivery. With it, publishers can deliver any video ad from a VAST-compliant ad server into any video player. View the official press release here.
Today, OVA has been verified on a range of ad servers including OpenX, ADTECH, 24/7 Real Media, DoubleClick, ScanScout, Microsoft and more. And in addition to the core framework, OVA offers out-of-the-box support for the JW Player and Flowplayer. Paul Schulz, the creator of the OVA project, has joined the LongTail team, where he will continue to build out and support the framework. In addition, LongTail Video has re-launched the OVA project on its website, where users can download the framework, access the source code, read documentation and receive support.
Read the official press release.
LongTail Video's Jeroen Wijering, the creator of the JW Player, participated in an HTML5 Video Webinar with Philip Jagenstedt, a core developer from Opera, and Mark Robertson, founder of ReelSEO.
The webinar covered a broad range of topics surrounding HTML5 Video: Why is HTML5 video relevant? Will HTML5 video eventually replace Flash? What should we expect from HTML5 Video in the future? In addition, the webinar provided a series of tips and best practices to developers and designers using HTML5 video. Watch the recorded session here.
We are very pleased to announce that LongTail Video has merged with our long-time partner, Bits on the Run! View the official press release here. We believe our merger with Bits on the Run represents a unique opportunity to further build on our original product focus. For those of you who do not already know, Bits on the Run is a self-serve online video platform that allows web publishers to transcode, manage and stream their online video to any platform, including mobile and set-top box devices. With Bits, we can offer the millions of web sites currently using our products with an end-to-end video solution at incredibly low prices. It is truly a perfect complement to our existing business.
Founded by Jeroen Wijering, the creator of the JW Player, Bits on the Run is a powerful and flexible software-as-a-service (SaaS) video management system. With Bits on the Run, Web publishers can syndicate content to any web-based, mobile or set-top platform. Its flexible API can integrate with any CMS, website, desktop application or online service, making it publisher-friendly. In addition, Bits on the Run offers a unique pay-as-you-go pricing model that allows users to pay for only what they use, with no on-going contractual commitments. As a result, publishers can receive enterprise-level video delivery at a fraction of the cost of other offerings.